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Nike, Inc. Announces Accelerator Program to Drive Digital Sport Innovation
From Fuelband to fueling innovation, Nike is lending its insights, resources, and visibility to startups showing promise in the Digital Sports space. Having had first hand experience in this space…
Recent Posts
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Microsoft Launches Its Own Social Network
DesignTaxi notes: Microsoft has launched its own social network that allows users to create collages and posts in a Pinterest-style layout. Called ‘Socl’ (pronounced as ‘social’), it was initially launched in May…
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Diesel Hates Oversharing
DigiDay notes: Diesel is going old school for its new campaign to mark the 20th anniversary edition of its YUK shoe. The “Pre-Internet Shoe” campaign is taking a walk down memory lane all the…
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Uniqlo Wants to Give You a GIF
Affordable and cool Japanese clothing brand Uniqlo wants you to give the gift of GIF this holiday season. With the help of agency Razorfish, Uniqlo has launched a sweepstakes called GIF Box…
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IKEA Launches Scrapbooking App, Helps Users Design Rooms
IKEA has released a new free iPad app that lets users create digital scrapbooks for ideas of their homes. The app ‘KLIPPBOK’—pronounced “klip , bäk”, which literally means “scrap book” in Swedish—lets…
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Data Points: Copy That
Sharing buttons have been around a while, but cutting and pasting is by far the most popular way of sharing content, according to Tynt, a service that tracks when people…
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How a team of game developers help Old Spice save the world every five days
How a team of game developers help Old Spice save the world every five days | via Polygon “Dikembe Mutombo’s 4 1/2 Weeks to Save the World is, by admission, one of the…
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StumbleUpon’s Take on Native Advertising
>As Content is the order of the day on our pitches and developments…we still have to contend with Discovery! “Post and Pray” and “Faith-Based Marketing (as Wetherall affectionately coins it)…
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Top Social Media Disasters of 2012
…and the year isn’t quite over yet. “In 2012, plenty of big brands and organizations suffered serious backlashes on social networks like Twitter andFacebook for offensive tweets, questionable ad campaigns or controversial company…
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Sugar Brand Launches Racy Craigslist Personals Campaign
PSFK notes: All natural sweeteners company In The Raw has introduced fake Craigslist personals that direct people to its ‘racy’ food photography app for sharing pixelated images of mouth-watering culinary creations. One post by…