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Archive for January, 2012
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L2 Prestige 100®: Digital IQ Index: Fashion
Posted on January 28, 2012 | No CommentsAuthored by L2, The Digital IQ Index®: Fashion study ranks the digital competence of 49 brands across four dimensions: Site, Digital Marketing, Social Media, and Mobile. Brand efforts were measured against […] -
The L2 Prestige 100®: Mobile IQ
Posted on January 28, 2012 | No CommentsSephora has secured the top spot in L2′s first-ever Prestige 100® Mobile IQ report.The ranking measures the mobile competence of 100 iconic prestige brands across five industries: Beauty & Skincare, […] -
The L2 Prestige 100®: Facebook IQ
Posted on January 28, 2012 | No CommentsThe L2 Prestige 100®: Facebook IQ measures the aptitude of 100 prestige brands from the Auto, Beauty, Fashion, Watches & Jewelry, and Spirits & Champagnes industries on the world’s fastest growing […] -
Tablet Visitors Spent 54% More Than Smartphone Visitors in 2011
Posted on January 25, 2012 | No Commentsby ClickZ People using tablets spent $123 on average per purchase in 2011, 54 percent more than visitors using smartphones, according to an Adobe study. “Mobile is no longer a […]