New Tech On the Horizon: Turn Any Surface into a Touchscreen

Digitas Labs Paris has partnered with start up Ayotle to create a new way to bridge online with offline interaction.  Their prototype, AnyTouch, transforms everyday inanimate objects into touchcreens using proprietary software, 3D imaging and signal detectors. Check out the demo:

This could open new opportunities for agencies to create even more engaging online experiences for the brands they support.

Share your thoughts on creative applications in the comments below.

 

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