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Brainfood Archive
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![Forget your average kitchen refrigerator/freezer combination. Nothing freezes your yogurt like the frigid temperatures of the great beyond. Check out Cloud 9 Frozen Yogurt’s most recent social endeavor #frozenintheclouds. To […]](http://bytes.fallonhotdish.com/files/2013/04/url-115x115.jpeg "Freezing Cloud 9 Yogurt in Space")
Freezing Cloud 9 Yogurt in Space
Posted on April 26, 2013 | No CommentsForget your average kitchen refrigerator/freezer combination. Nothing freezes your yogurt like the frigid temperatures of the great beyond. Check out Cloud 9 Frozen Yogurt’s most recent social endeavor #frozenintheclouds. To […] -
![With another new season of Mad Men fast approaching, the changing nature of advertising, and along with it the role of ad agencies in the creation of ads, is once again in […]](http://bytes.fallonhotdish.com/wp-content/themes/arras/images/thumbnail.png "How Ad Agencies Can Make the Shift to Open Innovation")
How Ad Agencies Can Make the Shift to Open Innovation
Posted on March 21, 2013 | No CommentsWith another new season of Mad Men fast approaching, the changing nature of advertising, and along with it the role of ad agencies in the creation of ads, is once again in […] -
Fallon Brainfood: Lessons About New Digital, Brought To You By Old TV
Posted on February 24, 2013 | No CommentsFallon’s Rocky Novak (@rockynovak) Director of Digital Development, and Aki Spicer (@akispicer), Director of Digital Strategy present 5 lessons about digital marketing as gleened from hours of their childhood hours […] -
![DigiDay notes: Budweiser has spent untold millions on rolling out its Black Crown line. That includes two 30-second Super Bowl spots. One thing it failed to do: get the hashtag […]](http://bytes.fallonhotdish.com/files/2013/02/imgres2-115x115.jpeg "Brands Adopt Hashtag Strategies")
Brands Adopt Hashtag Strategies
Posted on February 9, 2013 | No CommentsDigiDay notes: Budweiser has spent untold millions on rolling out its Black Crown line. That includes two 30-second Super Bowl spots. One thing it failed to do: get the hashtag […] -
![More than half of the ads that aired during the Super Bowl this year made some mention of social media, with many using hashtags. Sysomos analysed the reaction to […]](http://bytes.fallonhotdish.com/files/2013/02/twitter-hashtags-115x115.jpeg "How Effective Are Hashtags During TV Spots?")
How Effective Are Hashtags During TV Spots?
Posted on February 7, 2013 | No CommentsMore than half of the ads that aired during the Super Bowl this year made some mention of social media, with many using hashtags. Sysomos analysed the reaction to […] -
![WSJ notes: Pinterest Inc. is getting ready to add a missing piece to its business: revenue. For most of last year, the online scrapbooking site was racing to keep up […]](http://bytes.fallonhotdish.com/files/2013/02/imgres1-115x113.jpeg "Pinterest Explains What’s Next")
Pinterest Explains What’s Next
Posted on February 6, 2013 | No CommentsWSJ notes: Pinterest Inc. is getting ready to add a missing piece to its business: revenue. For most of last year, the online scrapbooking site was racing to keep up […] -
![MediaPost notes: The Twitter-owned video clip editing and sharing network Vine is off to a fast start in the world of mobile video on that micro-blog network. According to social […]](http://bytes.fallonhotdish.com/files/2013/02/url-115x115.jpeg "Twitter’s Vine Wraps Around Half of Twitter’s Video Sharing In First Week")
Twitter’s Vine Wraps Around Half of Twitter’s Video Sharing In First Week
Posted on February 3, 2013 | No CommentsMediaPost notes: The Twitter-owned video clip editing and sharing network Vine is off to a fast start in the world of mobile video on that micro-blog network. According to social […] -
![WARC notes: At the SES Conference, Google’s Digital Marketing Evangelist Avinash Kaushik offered up seven steps to smarter digital marketing. Focus on the user experience to reduce abandonment rates (over […]](http://bytes.fallonhotdish.com/files/2013/02/imgres-115x115.jpeg "7 steps to smarter digital marketing: Insights from a Google ‘Evangelist’")
7 steps to smarter digital marketing: Insights from a Google ‘Evangelist’
Posted on February 3, 2013 | No CommentsWARC notes: At the SES Conference, Google’s Digital Marketing Evangelist Avinash Kaushik offered up seven steps to smarter digital marketing. Focus on the user experience to reduce abandonment rates (over […] -
![TechCrunch notes: People have speculated that 2013 will be the year that Twitter will reach $1 billion in advertising revenues. That strategy could get a boost very soon with the entry […]](http://bytes.fallonhotdish.com/files/2013/01/imgres3-115x115.jpeg "Twitter Is Finally Preparing To Release Its Advertising API In Q1, Say Sources")
Twitter Is Finally Preparing To Release Its Advertising API In Q1, Say Sources
Posted on January 28, 2013 | No CommentsTechCrunch notes: People have speculated that 2013 will be the year that Twitter will reach $1 billion in advertising revenues. That strategy could get a boost very soon with the entry […] -
![DigiDay notes: Syndication has long been a revenue tool for publishers. The modern twist is that it’s not just other publishers that want the content; it’s brands. Top-line publishers like […]](http://bytes.fallonhotdish.com/files/2013/01/imgres2-115x115.jpeg "Should Publishers Rent Content to Brands?")
Should Publishers Rent Content to Brands?
Posted on January 28, 2013 | No CommentsDigiDay notes: Syndication has long been a revenue tool for publishers. The modern twist is that it’s not just other publishers that want the content; it’s brands. Top-line publishers like […]